SOCIÉTÉ ANONYME | House of Lena

Originating in Florence, the brand was conceived from a passion for fashion both timeless and liberated. It presents attire and accessories of fluid, contemporary essence, forging new ready-to-wear staples.

Société Anonyme is more than just a brand that allows for personal style expression. It embodies a timeless vision that transcends geographical borders and serves as an ode to creativity. By defying conventional aesthetic norms, it sparks a cross-disciplinary revolution in art and design. It also provides a haven for those who simply want to be themselves.

The brand name pays homage to Marcel Duchamp, Katherine Dreier, and Man Ray's Société Anonyme, which, in the 1920s, aimed to fund young, independent artists in their avant-garde gallery. SA draws inspiration from the Dada movement and the artistic audacity of that era, which is evident in its collections.

SA's designs are centered around volume, and their aesthetic philosophy is rooted in transversality. The garments embody a range of influences, from Japanese-inspired wide cuts to Northern European minimalism and the Californian skater movement. They also incorporate eco-sustainability from the outdoor world.

All of Société Anonyme's creations are entirely Made in Italy, produced locally in the environs of Florence. The brand is committed to ethical production and sustainability, ensuring that each piece is created with the utmost care and quality.